Role

Freelance Graphic Designer

Aegis Rebrand

Aegis (formerly Aegis Esports) approached me to rebrand their organization from the top down.

They wanted to keep in mind that they were a white label tournament operations company that targeted gaming and esports fans that pursued the desire to compete competitively across multiple games from Valorant to League of Legends to Guilty Gears while working with their partners Riot Games to Disney and they wanted the visuals to match. The only stipulation was to keep their vibrant blue.

I provided them a logo, brand guide, a social marketing strategy to help create their identity for the future, and hundreds of vector assets for their graphics throughout the year for their broadcast and team to create graphics with in the future.

Timeline

Sept 2024 - Nov 2024

Assets

Branding and Identity
Vector Graphics

Tools

Adobe Photoshop
Adobe Illustrator

The Goal

The goal was to move them from their current clean branding to a clean, more flexible brand with numerous, custom illustrations for them to use across their brand across their social platforms and broadcasts.