Role

Creative Director - Feb 2024 to Present

Lead Designer - Oct 2023 to Feb 2024

YFP 2024

Pushing the boundaries of mixed media with designs inspired by punk bands to Tumblr to the digital destruction era, procreate doodle action and hand lettered typography. This was how we solidified the YFP brand with the expansion of the design team for the 2024 year.

The work presented here features only the work I created and not the other designers works. If you would like to see the creative direction and their work, please check out my Behance page.

Timeline

Jan 2024 - Dec 2024

Skills

Creative Direction
Social Media Design
Branding and Identity
Motion Design
Animation
Merch Design

Tools

Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Procreate

2024_YFP_Behance_YFPSpringChallengers_Renders (1).gif
2024_YFP_Q1_MainRoster_Jan_WelcomeToChallengers_v2.png
2024_YFP_X_Q1_MatchDay_Fade_1500x2000.png
2024_YFP_Q1_MatchResults_Victory_Black_1500x2000.png
2024_YFP_Stage1_Concept.png
2024_YFP_Announcements_Staff_Designer_Valorant_Thief.png
2024_YFP_Overwatch_MatchDayGraphics_CaH_DayOne_June29.png
2024_YFP_Q2_MatchResult_Victory_Viper_1500x2000.png
2024_YFP_Valorant_Holiday_Halloween.png
2024_YFP_Valorant_X_September_MatchDay_Cypher.png
2024_YFP_Valorant_X_September_MatchResult_Champions_Chamber.png
2024_YFP_Valorant_X_October_MatchResults_Victory_Fade.png
2024_YFP_Overwatch_MatchDayGraphics_CaH_OctoberGraphics_Recap.png
2024_YFP_CallOfDuty_Announcement_RosterReveal.png

For our YFP GC team, also known as YFP X, while we did not debut the video with the frame by frame animations due to some unfortunate technological issues, I wanted to showcase the skills I was able to obtain through the last few years thanks to my pursuit of my MFA at VCFA as well as YFP.

Tape-Front-Hoodie.png
White-Skeleton.png
Front-Bogo-Hoodie.png
Heart-Front.png
Grid-Front.png
2024_YFP_Behance_Summer_ValorantRenderGif.gif